Sponsor damns Ghana Movie Awards

Sponsor damns Ghana Movie Awards

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Sponsors of this year’s Ghana Movie Awards (GMA), Zylofone Media say they are disappointed with the general organisation of this year’s event which took place at the Kempniski Hotel last Sunday.

Speaking in an interview with Showbiz on Tuesday, Enoch Atakorah, Head of Productions at Zylofone Media, said their outfit was not happy about the way the entire awards was organised.

“We supported the Ghana Movie Awards with everything we had just to make sure everything works, but unfortunately that did not happen and Zylofone Media is let down.

“We supported the Ghana Movie Awards financially, printed all the invitation letters to the nominees just to make sure we had a smooth event,” he said.

Asked what Zylofone Media did not like about this year’s event, Mr Atakorah said Phred Nuamah, CEO of the awards, failed to honour his pledges.

“Phred Nuamah said he was going to start the show on time and also promised that everything was going to go well. At the end of the day, Phred did the opposite of what he promised.”

“The Red Carpet [segment] was not in order because everyone was doing what he or she liked, the media was not controlled as they kept running around all over taking pictures and others conducting interview,” he lamented.

The Zylofone Media executive added that he was sad to see some of the awards going to the wrong actors, including that he was as a fashion ‘faux pas’ by Mr Nuamah who chose to wear African print instead of a tuxedo for such a typical black tie event.

Describing last Sunday’s event as the worst in the history of the movie awards in Ghana, Mr Atakorah was unsure whether Zylofone Media would partner Ghana Movies Awards next year because of its likely impact on their corporate brand.

“The company is new and this is not good for our brand so we need to sit with Phred and thrash out issues,” he disclosed.

However, Mr Nuamah was rather livid their sponsor dwelled only on the event’s shortcomings without looking at the many positives.

“The setting was on point, every actor deserved his or her award, and the comedians killed it. I think it was a great show,” said Mr Nuamah as he extolled what he believed was a great event worth celebrating.

The seventh Ghana Movie Awards did not come off without shortfalls and criticisms. Although Ghanaian actors came in their numbers, the event which started 11: 30 pm suffered a lot of flaws.

Apart from the late start of the show, the presenters of the awards failed to mention the nominees in each category but only announced the winners.

Perhaps another talking point which took enmcees DKB, Anita Erskine and a presenter from Zimbabwe and most people by surprise was an occasion when celebrated movie producer Shirley Frimpong-Manso mounted the stage to grab the mic from DKB and prevented feuding actress Nana Akua Addo and actress Zynell Zuh from making peace.

Some winners on the night include Nana Ama McBrown (Best Actress in a Leading Role) with movie ‘Na Me Nnim’, Jackie Appiah (Best Actress in a Supporting Role) with movie ‘Sala’.

Others are Jon Dumelo won (Best Actor in a Supporting Role) with ‘Amakye and Dede’ and Babie Dapaah (Best Lead Actress in a Comedy Series) with ‘Cow And Chicken’.

source: graphic.com.gh

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